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POP MART’s mischievous collectible star LABUBU is teaming up with Sanrio for an adorable new collab that fans and collectors will want to mark on their calendars.
The drop includes $40 blind box vinyl plush pendant charms featuring characters like Hello Kitty, My Melody, Kuromi, Cinnamoroll, Pompompurin, and Pochacco, plus a secret mystery design.
There’s also a larger LABUBU x Hello Kitty vinyl plush doll for $150, complete with a red bow, overalls, a sleep mask, a pillow, and an outfit.
The collection launches online this Thursday (March 12th) at 10 p.m. ET at POPMART.COM, with in-store releases expected next month.
If this is your thing, don’t rest on it, ‘cause given the hype, it may sell out fast!